I’m Marcel Demarchi a graphic designer and visual artist based in São Paulo, Brazil.
My work resides at the intersection of identity, packaging, typography, and people (because that’s what brands are for).
I create with intention and authorship. I design for presence, not for appearance.
I value the freedom that design gives me to move between worlds and learn from each project. I believe that a solid strategy matters much more than simply “following trends.”
I have a degree in Design and a postgraduate degree in Art Direction.
I’ve had the opportunity to work with brands such as Grupo Habib’s, Netshoes, Beleza na Web, Postos Ipiranga, Danone, Giraffas, and Yakult, learning to combine creative expression with real business objectives.
I like to approach design as a form of craftsmanship, exploring both digital and manual techniques such as graphic processes, writing, and handmade creation. This allows me to bring care and uniqueness to every project.
When I’m not in the studio, you’ll probably find me in a woodworking, printmaking, or screen printing workshop.
